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What about us

With a thriving community of like-minded individuals and a packed events calendar, we’re more than just a bougie wine club, we're a community that's here to make wine simple, accessible and a lot more fun.

THE PEOPLE BEHIND

Willem Schoeman

Willem Schoeman

IN THE BEGINING

Somewhere in 2018, in a small flat in Cape Town, it started with a few bottles of wine, some chocolate, laughter, and friendship — nothing out of the ordinary, until a simple question was asked ... Why does this glass of wine matter? 

The question hung in the air a little longer — and revealed something bigger. Not just a need for answers, but for connection. A space where curiosity around wine could be shared and explored together.

 

What followed were meaningful conversations, intentional connections, shared tables, and something that kept drawing people back.

 

Seven years later —  the club didn’t just last, it grew.

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Members part of our growing wine network — a community of working professionals across Cape Town and surrounds, curious newcomers to seasoned wine lovers.

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Monthly meetups — we invite winemakers from all over to come and share their wines, stories, and philosophy in a relaxed, unpretentious and social setting.

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Winemakers and producers we collaborated with — building personal connection through conversation, shared insights, and engagement with our community.

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Bottles of wine opened and shared since 2018 — a diverse range of styles and wines shaped by their origin, tasted, discussed, and experienced together.

It’s about discovering wine, exchanging ideas, and soaking up the energy, passion and perspective of winemakers and fellow members alike, all in an environment that’s free from pretence, pressure and pedestals.

CLUB VALUES

Connection

Wine as a reason to gather, not just something to drink. Valuable moments are built around shared tables, conversation, and people.

Collaboration

Exceptional things happen when more than one mind and heart is involved. Our experiences are shaped with others, not in isolation.

Curiosity

True exploration leads, without the pressure to know it all — We lead with a deep desire to never stop discovering.

Craft

Every bottle carries the mark of the hands that made it. The people, process, and place behind the wine matter — and deserve respect.

Creativity

Always finding new ways to experience wine in it's purest form. No fixed formats — just constant evolution and fresh perspective.

Conviction

Decisions are made with intent, not by default or by trend. Guided by belief, not convenience — with the confidence to stand by every choice.

Amazing evening! So much fun and so much was learnt. Loved the quiz and prize giveaways.

Jared F

Wine club is always well organised and the winemakers invited are friendly and happy to share.

Arno D

As a first timer, an newbie to wine tastings, the evening was fun and well executed.

Marne S

An enjoyable and less intimidating event especially for me since it was my first time at a wine tasting.

Isaac C

A great tasting experience in a highly accessible, non-pretentious, friendly and fun setting.

Reinold T

Nice event, warm and cordial. Nice people. We had a great time together.

Lethinjabulo M

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